Brands & websites that win clients.

I’m Alex, an independent designer. I help new businesses launch with a clear identity and a site that turns visitors into enquiries, from first sketch to live build.

Portrait of Alex Morgan
Projects
50+
Brands and sites shipped
Experience
8+
Years running my own practice
Clients
40+
Teams and founders served
Trusted by teams at
Northbeam logoFieldnote logoHalcyon Supply logoAtelier Nove logoBrightwell logoOrbitly logoKestrel Labs logoLumen & Co logo

Kind words

From founders and teams I’ve worked with over the last few years.

Maya LindqvistDaniel OkoroEthan BrooksSofia MarchettiHannah Weiss
4.9 / 5
from 40+ clients

Alex took a messy brief and turned it into a brand our whole team finally agrees on. Enquiries were up almost fifty percent within three months.

Portrait of Maya Lindqvist
Maya Lindqvist
Founder
·
Northbeam

Clear process, honest timelines and a site we can actually edit ourselves. It felt like working with a partner, not a vendor.

Portrait of Daniel Okoro
Daniel Okoro
CEO
·
Fieldnote

Fast, thoughtful and genuinely good at asking the right questions. Our launch page converted from day one.

Portrait of Ethan Brooks
Ethan Brooks
Product Lead
·
Halcyon Supply

The new identity gave us the confidence to raise our prices. Clients notice the difference before we say a word.

Portrait of Sofia Marchetti
Sofia Marchetti
Creative Director
·
Atelier Nove

We’ve had Alex on maintenance for a year. Small requests are done in a day, and the site keeps getting better.

Portrait of Hannah Weiss
Hannah Weiss
Marketing Manager
·
Brightwell

The UI kit saved our small team weeks. Clean, well named and easy to extend, exactly how a system should feel.

Portrait of Leo Tanaka
Leo Tanaka
Design Engineer
·
Orbitly

Alex took a messy brief and turned it into a brand our whole team finally agrees on. Enquiries were up almost fifty percent within three months.

Portrait of Maya Lindqvist
Maya Lindqvist
Founder
·
Northbeam

Clear process, honest timelines and a site we can actually edit ourselves. It felt like working with a partner, not a vendor.

Portrait of Daniel Okoro
Daniel Okoro
CEO
·
Fieldnote

Fast, thoughtful and genuinely good at asking the right questions. Our launch page converted from day one.

Portrait of Ethan Brooks
Ethan Brooks
Product Lead
·
Halcyon Supply

The new identity gave us the confidence to raise our prices. Clients notice the difference before we say a word.

Portrait of Sofia Marchetti
Sofia Marchetti
Creative Director
·
Atelier Nove

We’ve had Alex on maintenance for a year. Small requests are done in a day, and the site keeps getting better.

Portrait of Hannah Weiss
Hannah Weiss
Marketing Manager
·
Brightwell

The UI kit saved our small team weeks. Clean, well named and easy to extend, exactly how a system should feel.

Portrait of Leo Tanaka
Leo Tanaka
Design Engineer
·
Orbitly